In many places here, there is very little options where one can place the AC unit, that's why most are just left exposed without a care or above a signage, this was a clever way to add more impact to the branding while hiding the AC.
Monday, May 5, 2014
55. Hidden in plain sight
AC's are usually very blunt in how they just stand out on a facade. While I was driving around in a small neighborhood in the Metro Manila area, I saw this pet food store.
In many places here, there is very little options where one can place the AC unit, that's why most are just left exposed without a care or above a signage, this was a clever way to add more impact to the branding while hiding the AC.
In many places here, there is very little options where one can place the AC unit, that's why most are just left exposed without a care or above a signage, this was a clever way to add more impact to the branding while hiding the AC.
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